Cécile - Founder & Managing Director

Born in Besançon, the Franco-Swiss historical watchmaking area, Cécile began her career at Jaguar Land Rover, where she progressed to heading brand PR for Jaguar, Land Rover and Aston Martin. With 30 years of international connections in high-end industries, she has a solid reputation amongst the industry’s influencers, key opinion leaders and media. Cécile is actively involved in all client accounts, and in her spare time, supports a charity in her hometown.

Marie - Associate Director

Marie has been working with Cécile for well over a decade. She initially supported automotive client accounts Infiniti and McLaren before moving into the luxury lifestyle sector. She currently heads up SIMON+SIMON’s European office in The Netherlands. Marie looks after all European clients with a soft spot for premium drinks accounts The Glenturret UK & EU PR as well as Martell Prestige global PR. She is based in Rotterdam and travels to London regularly.

Sonia - Account & Events Manager

Sonia met Cécile through the French community, after a long-standing career in advertising and event management for Lagardère Paris and ACE Africa in London. ⁠
She coordinates all Lalique activities, ranging from home and interiors, art and fragrance to jewellery. ⁠Sonia also manages and implements all SIMON+SIMON client events.

Jakob - Senior Account Director

Based in Berlin, Jakob re-joined the agency in January 2022 after working for a Tech-PR agency in Germany for over a year. With around 10 years of experience in luxury lifestyle PR and events management, Jakob manages and looks after our European clients including Steinway & Sons, Roger Dubuis and The Glenturret. He has worked with Cecile for around 8 years and regularly travels to the UK to catch up with his media contacts.

Lucie - Events and PR Coordinator

A native of Bordeaux, Lucie Risacher worked as Executive Assistant for Lalique London where she met our team. With a keen interest in PR, Lucie holds the position of Events and PR coordinator. A music enthusiast, you will most likely find her in a record shop or at her favourite artists' gigs during her spare time.

John - Accountant

John has over forty years experience in the accountancy profession and has been providing services to Cécile since 2011. He specialises in assisting small businesses and over the last few years has moved to cloud-based accounting providing his expertise remotely. John is a valued member of our team, and at his very best when he’s taking on karaoke at the Christmas party.

Helen McTiffin

Helen - Beauty PR

A specialist in luxury fragrance and beauty, Helen McTiffen has amassed 15 years of experience working on PR campaigns for both niche and iconic brands such as Guerlain, Acqua di Parma, Lalique Parfums and Bentley Fragrances. She has developed a great understanding and appreciation of the world of makeup and skincare as well as an in-depth knowledge of the history of fragrance and the creative processes involved in scent creation.

Melissa Byrne

Melissa - Home Interior PR

Melissa has worked both in agency and in house for American Express, BP and Wellcome Trust with a particular focus on property. Ten years ago, freelance life led her to work for Sir Terence Conran as PR Head for The Conran shop for five years. Melissa has worked with Cécile on Lalique interior, design and hospitality offering. With an impressive contact book, her strength lies in compelling story telling that impact the bottom line in luxury, design and interiors.

Elena Appelt

Elena - Switzerland, Austria & Italy PR

After successfully running some of the biggest projects at Edelmann New York and Hamburg, Elena moved to Lugano. Her clients include Victorinox and Red Bull as well as niche-luxury clients Brian Atwood & Zagliani. Elena also handles high net worth management and influencer engagement with a special focus on Zürich, St Moritz, Lugano, Geneva, Gstaad and Milan. She has an unrivalled contact book of key players and lifestyle media in the luxury goods sector in Switzerland, Austria & Italy.

Anna - European PR

After finishing her Public Relations degree in St Petersburg, Anna started her PR career in 2014. She then worked for some of the most renowned publishing houses including Conde Nast, Artcommedia and Hearst Skulev Media. Her PR work is complemented by her strong network of ultra-high net-worth individuals from the sports, interior design and luxury goods sectors.

Nora - Digital Marketing Specialist

A positive marketing professional who initiated and directed Leica UK social media before joining us to work for some of our clients, Nora is passionate about planning social media strategies, management and content creation. She has a keen eye for beautiful visuals and enjoys all forms of social media.

Helena - Food & Drink PR

Helena is our resident foodie and can usually be found in one of London’s (or the UK’s) latest restaurant hotspots. Helena has been working with Cecile on and off since 2012 and currently supports our team as a valued freelance food & drink PR specialist. Her network within the food & drink media is second to none; Helena supports S+S on The Glenturret, The Glenturret Lalique Restaurant and Maison Martell.

Mario - Luxury Automotive & Tech PR

Madrid-based Mario has over 27 years of PR experience in the Iberian Peninsula, working for premium automotive and high-end technology clients. He loves PR management as much as marketing, events and celebrity/ influencer strategy, and is always striving to come up with new, creative ideas. Mario has been working with SIMON+SIMON in Spain and Portugal for several years, looking after our automotive clients.

Ellie - Luxury Lifestyle & Travel PR

Ellie is our PR specialist for anything Luxury Lifestyle and Travel related. Having worked for lifestyle PR agencies for more than 8 years, Ellie has an incredible book of senior media contacts and a great understanding of the perfect story angle that journalists are looking for.

Ishika - Luxury Lifestyle PR

Ishika is a media-focused communicator experienced in delivering creative brand strategy and PR campaigns across the luxury lifestyle sectors including automotive, food & drink, products, property, and design. She has worked across a number of luxury brands with a global footprint and is passionate about connecting them to their existing and new communities through culturally relevant activations.